Dr. Hamda Salem Al Neyadi is an accomplished marketing and communications professional, currently serving as the Group Marketing and Communications Director at SEHA – Abu Dhabi Health Services Company. With a deep passion for healthcare and a proven track record in driving impactful marketing strategies, Dr. Al Neyadi has played an instrumental role in elevating SEHA’s brand presence and communication initiatives.

Her extensive experience spans across all facets of marketing and communication, where she has successfully led corporate marketing efforts, stakeholder engagement, public relations, and digital communication strategies. Dr. Al Neyadi’s ability to create integrated marketing campaigns that resonate with diverse audiences has contributed significantly to SEHA’s growth and reputation in the competitive healthcare sector.

Driven by a commitment to excellence, Dr. Al Neyadi remains focused on delivering innovative marketing solutions that align with SEHA’s vision of providing world-class healthcare services. Her leadership, strategic thinking, and dedication to impactful communication continue to support SEHA’s mission of enhancing patient experiences and fostering a healthier community.

Ratish Kumar serves as the SEHA Corporate Senior Nursing Performance Specialist, where he oversees and manages nursing practices and performance across all SEHA facilities. His role is instrumental in ensuring the delivery of high-quality, evidence-based patient care, aligned with the latest clinical guidelines and international best practices. He works collaboratively with multidisciplinary teams to drive continuous improvement in nursing standards and outcomes.

As Co-Chair of the 11th SEHA International Nursing & Midwifery Conference, Ratish brings strategic leadership and a deep commitment to advancing the nursing profession.

He holds a Bachelor of Science in Nursing, a Master’s degree in Healthcare Management, and is currently pursuing a Doctorate in Business Strategy and Administration. His professional certifications include: Certified Professional in Healthcare Quality (CPHQ),JCI Expert – Tracer Methodology (Joint Commission International),Quality Auditor (American Society for Quality – ASQ),Certified Occupational Health & Safety Practitioner
Ratish’s expertise in healthcare quality, strategic planning, and clinical governance continues to shape nursing excellence across SEHA

Ghada Darwish Abu-Awwad, SEHA Corporate Senior Administrative Officer and SINMAC Secretariat, is a highly experienced healthcare professional with over 25 years of dedicated service in medical and nursing administration. At SEHA Headquarters, she plays a strategic role in supporting operational excellence within the Nursing & Midwifery Department. As a member of the organizing committee and Secretariat for the SEHA International Nursing and Midwifery Annual Conference (SINMAC), Ghada contributes to the coordination and execution of the event, ensuring it aligns with professional standards and organizational goals. Her expertise and commitment continue to support SEHA’s mission of delivering high-quality care.

Abeer Omar Hamad is Senior Clinical Nurse Educator -AlDhafra CNO office holding Master’s Degree in Nursing Administration. With total of 22 years of experience in nursing, Worked as Teacher Administrative –Nursing College- at Jordan University for Science and Technology in Jordan for 8 years and currently assigned for Nursing Staffing and Nursing work force at Regional Nursing Office in Al Dhafra Region.
Co-author for two-research publication and is Certified International Professional Trainer –CIPT. Life support instructor. Member in the SINMAC organizing committee.

Afrah Al Shabbah, MSN, BScN is a dedicated Clinical Resource Nurse at Al Rahba Hospital in Abu Dhabi, UAE, where she leads critical initiatives in nursing education, quality improvement, and patient safety. She holds a Master of Quality and Safety in Healthcare Management from the Royal College of Surgeons in Ireland, graduating with second-class honors in 2019, and a Bachelor of Science in Nursing with first-class honors from Fatima College of Health Sciences in affiliation with Griffith University, Australia.

In her current role, Afrah plans, implements, and evaluates a wide range of educational programs for nurses, covering orientation, competency development, infection control, and advanced resuscitation skills. As an Basic Life Support instructor, she is committed to developing a highly skilled and prepared nursing workforce.

Afrah has served as a frontline leader during the COVID-19 pandemic, supporting critical units with exceptional clinical competence and resilience. Her ability to foster collaboration, mentor colleagues, and drive evidence-based practice has earned her key roles on committees including JCIA accreditation teams, IPSG Champions, and Evidence-Based Practice initiatives.

Her efforts have been recognized with awards such as the “Most Promising New Nurse” and several appreciation certificates for volunteer contributions and simulation-based education. Afrah is passionate about promoting interdisciplinary teamwork, continuous professional development, and the integration of patient-centered care principles.

Afrah brings extensive experience in educational program planning, policy development, and clinical excellence. She is dedicated to ensuring high standards, impactful knowledge sharing, and a collaborative environment for all participants. Afrah’s vision is to support and inspire innovation in healthcare delivery through collective learning and professional growth.

Ms. Asma Nasser Alblooshi as the acting unit manager for the hematology / oncology II , Ms. Asma brings a wealth of experience that encompasses education, research, leadership, and clinical practice. She currently holds the position of Chair of the Oncology/hematology Nurses Society and is associated with several prestigious professional organizations, including the Oncology Nursing Society (ONS). Ms. Asmas commitment to education is noteworthy; she earned a clinical research cohort diploma from Khalifa University and completed the Pure Health Leadership Program, as well as the Leadership Program at RCSI. Additionally, she serves as a moderator at international medical conferences, an instructor in oncology educational programs, and is a member of the Oncology Nursing Advisory Group at SEHA. Her achievements have been recognized with the Daisy Award

Charisse T. Almarinez
Administrative Assistant – NICU and CNO Office (Corniche Hospital)

With over 15 years of progressive experience in Human Resources and administration, Charisse T. Almarinez has built a strong career in talent acquisition, employee relations, licensing coordination, and administrative support. She holds a Bachelor of Science in Industrial Psychology from Rizal Technological University (Philippines), graduating as a scholar, and has worked in diverse healthcare and corporate environments in both the UAE and the Philippines.

Currently, Charisse serves at SEHA, Corniche Hospital in Abu Dhabi, supporting the NICU Department and the Chief Nursing Officer’s Office. In these capacities, she manages complex calendars, organizes high-level meetings, coordinates departmental projects, ensures compliance with healthcare regulations, and maintains accurate records. Her ability to streamline processes and manage priorities enables leadership to focus on strategic initiatives while ensuring smooth daily operations.

Previously, Charisse held key HR roles at Samaya Specialized Center, Reyada Home Health Care Services, and Yateem Optician, where she led recruitment, onboarding, employee engagement, and licensing activities. She worked closely with PRO teams, ensured compliance with labor laws, and contributed to audits by DOH, JCIA, ADHICS, and JAWDA. Her early career in the Philippines included positions at Condura, Smart Communications, and Fujitsu Ten Corporation, where she gained expertise in compensation, benefits, and employee relations.

Proficient in MS Office, Oracle, SAP, Kronos, CAFM, and Salamtak, Charisse blends technical expertise with strong communication, adaptability, and integrity. She is recognized for her attention to detail, discretion, and commitment to delivering high-quality work in fast-paced environments.

Passionate about people and process improvement, Charisse aims to further contribute her expertise to organizations that value operational excellence and the human side of HR. Her career reflects a dedication to supporting organizational goals while fostering a positive, compliant, and productive workplace culture.

Charlyn S. Nambatac is a registered nurse, specializes hemodialysis and currently serve as Senior Charge Nurse in SEHA Kidney Care. She is compassionate and dedicated dialysis nurse making impact on patients with kidney disease with over 23 years of experience. She believes that nursing is more than just a job, it is a calling.
Charlyn is committed to professional development. Her journey began with a Bachelor of Science in Nursing, followed by continuous professional development and graduated her Master of Science in Renal Nursing (MSc) degree from De Montfort University, Leicester, United Kingdom. She graduated her Masteral programme with Merit in 2017. One of her achievements was when she submitted abstract during the 47th EDTNA/ERCA International Conference in Italy and was accepted as poster presentation in 2018. She also received a Certification of Recognition as part of SEHA’s Best 100 Employees in 2015.

My name is Danielle Ann Tan, and I’ve always believed in the power of storytelling. I graduated with a Bachelor of Arts in Journalism in the Philippines and began my career as a communications specialist. Writing, connecting with people, and capturing moments—whether through words or photography—have always been at the heart of who I am.
When I moved to the UAE to be with my family, I found myself stepping into a completely different world: the healthcare industry. It was a difficult transition at first. I felt like I was leaving behind the identity I had carefully built. But over time, through many meaningful encounters with patients and colleagues, I discovered a deeper purpose in what I do.
For the past six years, I’ve continued to grow within the healthcare sector. Today, I work at SEHA as an admin assistant—a role that has given me both fulfilment and stability. While it’s different from where I started, I’ve come to appreciate that storytelling doesn’t always happen through pen and paper. Sometimes, it’s in the small, unseen moments of helping others, listening, and simply being present.
Looking back, every part of my journey has shaped who I am today—and I couldn’t be more grateful.

Florence Marzo Rimando, bringing over 25 years of dedicated service to the healthcare sector, I currently serve as an Administration Officer in the Nursing Administration Department at Sheikh Khalifa Medical City. My journey in healthcare administration began on December 19, 1998, when I joined the Ministry of Health. In March 2004, I transitioned to Sheikh Khalifa Medical City, where I have continued to contribute to the operational and strategic support of nursing services.

In May 2015, I earned my Master’s degree in Management, a milestone that deepened my understanding of leadership, organizational development, and healthcare operations. This academic achievement complements my extensive hands-on experience and fuels my commitment to excellence in healthcare delivery.

Throughout my career, I have demonstrated a strong sense of purpose, resilience, and adaptability—qualities that have enabled me to support both clinical teams and administrative goals effectively. I take pride in being part of a system that prioritizes compassionate care and operational excellence, and I remain committed to personal growth and organizational impact.

Currently, I am working as the administration assistant in the hospital director’s office and the medical and nursing department at Al Rahba Hospital. with a total of 16 years of administrative experience in healthcare.

Hebah Algaishi is a dedicated nursing professional with over 9 years of diverse experience in clinical practice, case coordination, and healthcare leadership. She began her career as a Registered Nurse in medical-surgical units, where she gained extensive hands-on expertise in patient care and clinical decision-making. Her passion for improving healthcare systems led her to transition into case management and later into the Corporate Nursing Office at SEHA, where she plays a key role in advancing nursing excellence across the organization.

Currently, Hebah serves as a Nursing Education and Professional Development Specialist, focusing on enhancing nursing documentation standards, designing and implementing evidence-based education programs, and leading initiatives that empower nurses through continuous learning and career advancement. Known for her commitment, collaboration, and innovative approach, Hebah strives to elevate nursing practice and contribute to the growth and professionalization of the nursing workforce in the UAE.

Dr. Helena (Linda) has over 38 years’ experience in nursing including various leadership roles in South Africa and in the UAE. She is a highly motivated professional, with excellent networking ability and senior healthcare industry experience. She possesses strong analytical and strategic thinking with a proven record of delivering results in a complex and highly regulated environment. She has excellent communication skills, strong customer focus and team building attitudes. Dr Helena (Linda) has proven ability to identify issues, propose solutions and make decisions based on reliable data and strategic thinking. She has a strong passion for teaching and engaging healthcare leaders in lifelong learning, patient quality and safety, patient experience, nursing practice excellence, nurse recognition and empowering nurse engagement in practice decision-making. She participates and leads team to maintain standards for Regulatory, Accreditation, and Nursing Pathway to Excellence program. Her drive for strong nursing leadership and Emiratization has resulted in attracting and developing a team of diverse nurse leaders, which she challenges to demonstrate ongoing, professional growth, efficiency and effectiveness. Her commitment to the relationship of Emotional Intelligence and leadership is evident in all of her professional activities. Dr Linda has been awarded many Leadership Awards SKMC, best student for the IIWCC, Longevity Award SKMC and Excellence Award from Health Authority-Abu Dhabi (HAAD). She has been recognised for her work in the UAE Nursing and Midwifery Council Practice Committee. She has a great sense of humour, believes that your own happiness is determined by yourself and lives her live to the fullest. She enjoys spending time with her daughters and close friends, reading, movies, cooking, scenic holiday destinations and adventurous outdoor activities.

Iyad Abumettleq is a distinguished healthcare leader currently serving as the Senior Corporate Allied Health Officer at Abu Dhabi Healthcare Services (SEHA) since October 2020. With a wealth of experience in clinical governance, quality management, and the advancement of allied health, Iyad plays a crucial role in enhancing healthcare delivery across the SEHA network.

In his position, he is responsible for designing and implementing clinical competency frameworks for allied health professionals, including those in physical therapy, occupational therapy, and speech therapy. His expertise encompasses the development of effective management systems, leading competency-based training initiatives, and ensuring adherence to international standards such as JCIA, CARF, and NIAHO.
Iyad excels in executing quality improvement initiatives using the Plan-Do-Check-Act (PDCA) methodology and oversees patient satisfaction surveys, risk assessments, and safety audits. He collaborates with SEHA facilities to establish strong clinical practices, promote knowledge sharing, and drive collaborative efforts that enhance patient outcomes.

As a strategic thinker and advocate for professional development, Iyad manages the identification of clinical resources, training programs, and both internal and external educational initiatives aimed at fostering the growth of allied health professionals. His leadership has significantly contributed to establishing SEHA as a frontrunner in healthcare delivery in the UAE.

Manal Ali Abdul Rahman working as Senior Nursing performance Excllence, acting Nurse manager for WHC
handling the role of Pathway to excellence director
NDNQI coordinator
DAISY Coordinator
Wound care specilised looking after wound care in the hospital

Marlyn Pascual, I am a licensed nurse with over 18 years of experience in clinical care, healthcare administration, and nursing education. I currently serve as a Performance Nurse and Nursing Administrative Support at Sakina – SEHA Mental Health Services, where I focus on supporting leadership operations and improving service quality.

My responsibilities include managing mental health screening dashboards, monitoring referral processes, and ensuring follow-ups are completed. I support the implementation of the Pathway to Excellence program and assist in developing audit tools and data dashboards to enhance care quality and support decision-making across nursing departments.

In parallel, I am a part-time Lecturer, and First Aid and BLS Instructor, where I design and deliver training programs that empower healthcare workers and contribute to continuing medical education across the UAE and Filipino communities.

My passion for teaching began in the Philippines, where I worked as a Clinical and Academic Instructor. I guided nursing students during hospital rotations and classroom instruction, emphasizing patient care standards, infection control, and hands-on clinical skills.

Over the years, I have worked in various healthcare settings, including hospital units, wound care, and medical coordination. I also contributed to the UAE’s COVID-19 response as part of Aspen Medical, nurse navigator and team leader in the field hospital and helping manage nursing teams across multiple facilities.
I hold a Master of Science in Nursing and am currently pursuing my Doctor of Philosophy in Nursing Science (PhDNS) at St. Paul University, Philippines. I am passionate about data, education, and performance improvement, and I am committed to bridging frontline practice with strategic initiatives to advance nursing care and patient outcomes.

Peer Mohamad, Muhamed Ali has been an invited speaker for many forums inclusive of International Diabetes Federation, Abu Dhabi Medical Congress, Symposium on Functional Preservation and Early Rehabilitation of Critically ill Patient, Community Health Promotion Program and Regional Cancer Control and Prevention program, Trauma conference and UAE Symposium on Social Robotics. Peer is a Member of American Heart Association, WCPT Network for Health Promotion in Life and Work, WCPT Network for Physical Therapist Educators and European Association for Cardiovascular Prevention and Rehabilitation. Recent research participation includes Cognitive Training System for Elderly People. Human oriented and personalized of assistive technology: Novel development of bio-driven hand soft-robot rehabilitation and assistive system, and Robotic Therapy for Developing Social Skills in Kids with Autism.

Rowena Nicdao Lara with over 25 years of dedicated experience in mental health nursing, I have built a career grounded in compassion, clinical expertise, and a commitment to improving patient outcomes. My professional journey began as a general nurse, where I developed a strong foundation in patient care across various settings. Over time, my passion for mental health led me to specialize in this field, where I have spent much of my career supporting individuals with complex psychological needs.

Throughout the years, I have embraced roles that required not only clinical proficiency but also leadership and mentorship. Currently serving as Nurse Educator, I draw on my extensive experience to support the development of future nurses. My role involves facilitating education sessions, guiding clinical placements, and mentoring both new and experienced staff. I take pride in fostering a supportive learning environment and promoting evidence-based practices.

A core element of my professional practice is my active involvement in annual quality improvement projects. These initiatives reflect my dedication to enhancing service delivery and ensuring high standards of patient care. Whether it’s improving communication processes, advancing mental health interventions, or developing training modules, I am committed to innovation and continuous improvement.

My career reflects a strong alignment with the principles of lifelong learning, advocacy, and excellence in mental health care. As I continue in my educator role, I remain passionate about shaping the next generation of nurses and contributing to meaningful changes within healthcare systems.

Holding a Bachelor of Science in Nursing (Makassed National College, Beirut) 1994, and an Executive master’s in healthcare administration (Zayed University, UAE) 2014.
I started my nursing career as an ICU staff nurse in 1994 at Makassed General Hospital, Beirut-Lebanon, and Further in the European Heart Centre in Saida City, where he specialized in open-heart surgery and intensive cardiac care.
In 2001, moved to UAE, as Qualified nurse in critical care unit and further ICU charge nurse by 2008.
By 2013, transition to continuous education, and training department team member as Clinical Resource Nurse in Nursing Development Department.
2016 Onwards, managing along with education Team, nursing development department. Deputy, education department manager and acting manager of nursing development department in Al Dhafra Hospitals.
2018-2019, lead for Approved Practice Setting APS- Intermediate recognition by DOH AD serving as program coordinator for nursing students, interns and allied health, and participating in SEHA’s SINMAC and Nursing Education Committee.
2023- 2025 Lead of Education and training, a compassionate leader and educator, continue to strengthen healthcare education, quality, patient safety, and outcomes.
Dedicated to new nursing generation, mentor future nursing professionals.
Dedicated toward developing and mentoring new joiners and national fresh graduate nursing staff, enhancing clinical cognitive skills, and leading clinical education initiatives across Al Dhafra Hospitals.

Saly Sebastian is highly experienced and dedicated Senior charge Nurse and PD Team lead at Seha Kidney Care.Distinguished career spanning over 30 yrs in the nursing filed includeing two decades focused exclusively on Peritoneal Dialysis. Working as SKC team lead supporting the team to achive clinical excellence through patient centered approches,ensuring safety and education

Sheikha Al Shemeili is a distinguished Emirati nurse leader and the Unit Manager of the Adult Critical Care Unit at Sheikh Khalifa Medical City (SKMC). With over a decade of experience in critical care, Sheikha has held progressive leadership roles within SEHA, including Acting Unit Manager and Charge Nurse at Sheikh Shakhbout Medical City (SSMC).

A passionate advocate for excellence in nursing, Sheikha holds a Master’s degree in Adult Critical Care, a Diploma in Leadership for Change, and is a graduate of elite leadership programs such as Pure Health’s Emirati Development Center and the Nursing Legacy: Building Future Leaders. She currently serves as the Program Director for the SEHA Adult Critical Care Residency Program, where she mentors the next generation of critical care nurses.

Her accomplishments include leading major clinical initiatives such as the ABCDEF Bundle in ICU care, developing post-liver transplant workflows, and conducting JCIA readiness assessments. In 2025, she published research on “The Relationship Between Emotional Intelligence and Safety Performance of Critical Care Nurses,” contributing to the global body of nursing knowledge.

Sheikha was honored as “ملهمة اليوم (Inspiration of the Day)” by the General Women’s Union, recognizing her as a role model for Emirati women. She also chairs the Emiratization Committee at SKMC and continues to drive innovation, excellence, and national capacity-building in healthcare.

Currently working as the Senior Charge Nurse in Seha Kidney Care Al Ain since 2022,
worked in the UAE health sector in Sharjah, Dubai and Abu Dhabi since 2012 with total Dialysis nursing experience of 16 years.

I bring with me over 15 years of experience in the healthcare field, marked by dedication, compassion, and a continuous commitment to patient and family well-being.
For the past 7 years, I have been proudly serving as a Licensed Practical Nurse (LPN) at SAKINA – Abu Dhabi, SEHA Mental Health Services. In this role, I have specialized in mental health care, supporting individuals through some of the most vulnerable periods of their lives. My work involves providing direct patient care, monitoring patient progress and collaborating with multidisciplinary teams to ensure holistic and personalized treatment plans. Also worked as a Covid frontline nurse during the COVID -19 pandemic, providing care and support under challenging conditions.
Throughout my career, I have worked across various departments within the healthcare system, which has allowed me to gain broad clinical knowledge and a deep understanding of patient care from multiple perspectives.

Suhad Issa Marjei, Bringing over 25 years of experience in patient, family and staff education, I currently work as the Nursing Research and Education Department acting manager at Sheikh Khalifa Medical City in Abu Dhabi, UAE.

I graduated from Jordan University of Science and Technology and obtained a bachelor degree in Nursing Science, and obtained different post graduate diplomas in diabetes education.

My journey in diabetes education started in reputative hospitals in Jordan and UAE, where I advocated for patients and the community.
I joined SKMC in 2000 and brought with me skills and experience in diabetes education and program development. In 2008, my scope got widwened when I was promoted to a clinical resource nurse .In 2022 I led the nursing research and education department in SKMC.

I am committed to improving nursing professional development and led lots of professional development activities and projects for nurses in SKMC, such as nursing orientation, charge nurse program, succession planning program, and diabetes link nurses programs. I am also actively involved in nursing and health science students clinical placement program and internship. On SEHA Level, I cover the responssibilities of “SEHA Nursing and Midwifery Clinical Practice & Professional Development” Committee and the “SEHA Diabetes Education Advisory Group” as a chair of both committees.

Community awareness and outreach is another area of experience for me as I commenced lots of community programs, such as “SKMC, We Care” Project and “Abu Dhabi ADNOC Marathon”

I also contribute to the hospital’s nursing quality such as pathway to excellence journey as a chair of professional development standard, and in JCIA Accreditationas a chair for Patient centered care chapter.

I am a dedicated member of the SEHA Health Education and Promotion Council.

I commenced the SEHA Diabetes Champion Program. I played a vital role in the SINMAC organization committee for several years.

I’m dedicated and compassionate healthcare professional with bachelor’s degree in nursing from Pakistan. With strong commitment to patient care. Begin my career working in various departments of oncology. ONS chemo certified nurse. Gaining extensive experience in patient care, patient support and multidisciplinary team coordination. Developed expertise in clinical management, staff training and quality care delivery.

Currently serving as Nursing supervisor at Tawam Hospital, oversees nursing operations, ensures adherence to high standards of care, and supports the professional development of nursing staff.

Zainab Fadhel Lari
Corporate Case Management Senior Officer

An accomplished Emirati nurse with a Bachelor of Science in Nursing (BSN) from the Higher Colleges of Technology and a Master’s degree in Executive Healthcare Administration from Zayed University. She is a certified case manager by the American Institute of Health Care Professionals (AIHCP).

Zainab began her career with SEHA in 2010 at Mafraq Hospital and In 2013, she became the first Emirati to join Case Management across SEHA facilities, paving the way for national talent in this critical field. In 2016, she transitioned to SEHA Headquarters, where she played a pivotal role in numerous strategic initiatives, including:
• Emiratization in Case Management
• Nursing Recruitment
• Uniform Standardization
• Enhancing referrals from SEHA acute facility to Salma Rehabilitation Hospital for Long-Term Care
• Development of Case Management educational programs
• Optimization of Case Management processes and workflows
• Case Management KPIs and Jawda KPIs

Currently serving as the Corporate Senior Case Management Officer, Zainab leads the case management function across SEHA’s healthcare network. She is also the Organizing Committee Chair of the National Case Management Symposium, driving thought leadership, professional development, and excellence in care coordination. In addition Co-Chair of the SEHA Ihsan Committee, where she champions initiatives that promote compassionate, patient-centered care.